WHY THE EIDFest?
YOUR BRAND DESERVES TO BE SHOWCASED AT THE
MARKET’S LARGEST EXCHANGE PLATFORM
Meet your market under ONE ROOF
Make Valuable Connections
ESF Delivers
CELEBRATING 11 YEARS OF SUCCESS
The EID SHOPPING FESTIVAL is a highly targeted exhibition, developed to attract qualified groups of the buying public through the door, enabling you to interact with them, face to face in an environment which is relevant to their needs and in which they are comfortable.
After 11 years, the EID SHOPPING FESTIVAL has become a label in its own right and a veritable event. It is the only fair in Johannesburg capable of uniting over 40,000 visitors from all over the country in the same place, at the same time.
The EID SHOPPING FESTIVAL brings together all the industry’s key players at the heart of South Africa, giving brands from all over the world, with Exhibitors from Australia, Dubai, Egypt, India, Iran, Jordan, Saudi Arabia, Syria, Turkey & the United Kingdom an opportunity to reach a highly sought after target market and the opportunity to get informed and inspired while enjoying an exceptional weekend.
The Eleventh Edition 2023
Days
Years Of Success
Booths
Visitors

EID SHOPPING FESTIVAL WORKS HARDER
To Deliver Opportunities and More Value
The EID SHOPPING FESTIVAL seeks to assist companies to make Connections, Communicate their proposition and effectively do business. Exhibiting at the EIDFEST is one of the quickest, cost-effective ways to reach new customers. There’s no marketing tool more proficient for winning new business than an OTC EXHIBITION which brings you face to face with your target market in an atmosphere of business expectation.
2nd, 3rd, 4th and 5th March 2023, you will benefit from a prestigious showcase and have the opportunity to promote your brand and meet customers in an elegant, festive and welcoming atmosphere.
Want to exhibit at the show?
Book Now
Floor Plan
Added Value
Why Exhibit?
EIDFEST, AN ICONIC EVENT
EID SHOPPING FESTIVAL DELIVERS
The EID SHOPPING FESTIVAL delivers more to concurrently achieve a host of your sales and marketing objectives including:
+ Direct Sales – Present your EID Collections and obtain initial market share
+ Brand Building – Showcase your brand in a creative way
+ Sampling & Launching of new products – Create or raise market awareness
+ Researching the Market and Meet clients from all over South Africa.
+ Database Building – Network with new customers & potential distributors.
+ Maintain relationships with your existing customers.
+ Strongest ….. Participating in the EID SHOPPING FESTIVAL also means benefiting from a Powerful Promotion campaign unique to the market.
21 Goals that the EID SHOPPING FESTIVAL
can help you achieve
SALES
+ Make direct sales
+ Build and Collate a contact database
BRAND BUILDING
+ Establish or Reaffirm your brand presence
+ Educate by demonstrating
+ Boost financial analyst/investor
perceptions
+ Develop new markets
CUSTOMER RELATIONSHIP
+ Educate customers on a one on one basis
+ Up-sell and cross-sell customers
+ Collect customer testimonials
+ Re-sell lapsed customers
CHANNEL SUPPORT
+ Support your sales channels
+ Build your reputation as a partner
MARKET RESEARCH
+ Research your marketing campaign
+ Test market awareness and perceptions
MEDIA RELATIONS
+ Build relationships with key editors and journalists